How to connect with influencers online

How to connect with influencers online

What is influencer marketing? Last week I was speaking at a major industry conference and chatted with many of my 120 peers about the state of the industry. More than ever, influencer marketing seems to be on the rise. As such, I started to think ‘what is it?’, and...
How to give constructive feedback

How to give constructive feedback

When you are working in a team, and part of a community, it is likely at some point things will become challenging between people. Communication has come a long way in a short time and even though we have the tech, we may not have some of the skills we need to use it...
Artificial Intelligence and X.ai

Artificial Intelligence and X.ai

Introduction If you contact me by email these days, and we plan to meet online or off, you may well be surprised to hear it could be my new assistant, Amy who arranges the time and place. In its own right, not that surprising, until I tell you that Amy is an...
Networking Tips

Networking Tips

Right now I am getting ready to head to the main industry conference for Social Media – Social Media Marketing World. Based in San Diego, and for my third year in a row, I will be speaking on ‘Google’ and social. What I have found over the years though is a degree of...
Perception Management and Storytelling

Perception Management and Storytelling

Over the past four years I’ve been applying my Business Psychology background to Social Media, and helping millions (based on Google Analytics and YouTube stats) of people to grasp some of the finer details of building their brands online. Update: for the past 18...
‘Ready Player One?’

‘Ready Player One?’

Introduction: The past 4 years have been a true voyage of discovery. I’d arrived on Google+ with the aim of promoting a couple of books, and instead began to learn so much about tech and the potential for transforming our futures. And I truly had no idea what I...